This purchasing procedure policy is to ensure that the procurement of all goods and services is conducted in an honest, competitive, fair and transparent manner that delivers the best value for money outcome whilst at the same time protecting the reputation of your company, taking into account the required specification, quality, service, delivery, reliability, environmental and social issues and the total cost of ownership.

Format: WORD

This privacy policy demonstrates that you are committed to protecting the privacy of customers and other partners and ensuring the security of personal information maintained within the organization. This policy endorses the National Privacy Principles. We apply best practice in the management of personal information whilst conducting our organizational activities in such a way as to better serve our staff, customers and the community.

Format: WORD

This policy helps staff and managers understand when and why petty cash can be used. Petty cash funds are to be used to pay for the miscellaneous and incidental expenditure of small value.

Format: WORD

Every company should have health, safety and welfare of all staff is of primary concern. However, it is every staff member’s responsibility to ensure that as far as is reasonably practicable all risks and hazards are identified and eliminated. This policy talks about your stance on health and safety, and how your staff can ensure the safety of themselves and others.

Format: WORD

This editable Sales Representative Commission Agreement template can be used for any industry (works really well for real estate sales). If you are looking to bring on a contract salesperson and will be paying them a commission this document helps to set out an understanding between both parties.

It covers over:

• Territories
• Exclusive and non-exclusive rights
• Timeframes for payout & submission
• Employee or Contractor
• Indemnifications
• Residual Income Agreements
• Termination
• Acceptable Campaigns
• Non-paying customers and how that affects commissions

Benefits

Having an agreement with staff or contractors in your sales team is paramount to avoid any confusion. Whilst gentlemens or handshake agreements are nice in spirit, they often can be muddied down the track when someone either breaks a condition or doesn't remember something crucial. Setting up a clear framework for your relationship (especially when money is involved) will save you time and money down the track.

By having this agreement you:

• Set clear boundaries for what is an is not acceptable
• Set commission levels and pay out - know what to expect and when
• Sets territory expectations - where you can and can't sell
• Commit to limitation of liability 
• Both agree to what termination of the contract looks like (this one is important)

A major purpose of the marketing plan is to set the company on a specific course in marketing. Goals of marketing generally align with broader company objectives. A new company looking to grow, for instance, often has a marketing plan that emphasizes strategies to increase customer base. A low penetration pricing strategy is a common technique in this case. Gaining marketing share, increasing customer awareness and building favorable attitudes are other common objectives. The objectives element of a marketing plan helps companies ensure all marketing investments have a target.

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Benefits:
The importance of a detailed marketing plan can't be overstated. A marketing plan:

• Gives clarity about who your market is. It's easier to find clients and customers if you know who they are.


• Helps you craft marketing messages that will generate results. Marketing is about knowing what your product or service can do to help a target market. Your marketing messages need to speak directly your market.


• Provides focus and direction. Your choices for marketing are vast including email, social media, advertising, guest blogging, direct mail, publicity, and on and on. With so many marketing choices, you need a plan for determining the best course of action for your business.

It also:

• Helps you strategize


• Helps formulate ideas & get creative juices flowing


• Gets you and your team used to working to timescales


• Helps you get investment


• Aligns your marketing priorities to your business strategy


• Attract the right employees to your business


• Find the right marketing initiatives


• Distinguish your unique selling point (USP) better

When to use:
Many business owners create a marketing plan and then set it aside. However, your marketing plan is a road map providing you with direction toward reaching your business objectives. It needs to be referred to and assessed for results frequently.
While some small business owners include their marketing plan as part of their overall business plan, because marketing is crucial to success, having a comprehensive, detailed marketing plan on its own is recommended. If you don't want to make a mini-plan as part of your business plan, you can attach your full marketing plan to the business plan as an appendix to the business plan.
Many business owners haven’t discovered the importance of a marketing strategy. In fact, having a marketing strategy is so useful that you can think of it as having a road map (or a cheat sheet). It will guide you in just about every business decision that you make.

But what exactly does a marketing strategy entail?

In short, your marketing strategy will highlight the path you’re taking to achieve your specific objectives and goals.

This may sound simple, and it is. But it’s not always easy to ask the hard questions that come with creating a marketing strategy.

And this is the main reason why many businesses don’t recognize the importance of a marketing strategy.

How to use:
The document itself is a guideline of how and what to complete.

If you need assistance writing a marketing plan contact us today!

Our Social Media Tactical Plan was put together to help you build a strategy and plan to get your message out to your desired audience.

Trying to build a brand on social media without a defined strategy can be totally counterproductive. You’ll find yourself just posting for the sake of it, with little rhyme or reason, and as a result, seeing no return from such efforts.

By building a solid foundation, you can set your business up for success and reduce precious time on wasted efforts.

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It’s 2019 and we all have a pretty good understanding of social media and how it works, right? But what if we told you 96% of the people that discuss brands online do not follow those brands’ owned profiles. Or that people 55-64 are more than twice as likely to engage with branded content than those 28 or younger.

With the introduction of social media, we have a powerful tool at our fingertips that can share pieces of content all over the world in seconds. With this being said, social media marketing increases your brand’s awareness. Many small business owners struggle with implementing an effective social media marketing strategy that drives sales.

Our Social Media Plan will help you create a Social Media Strategy, and drives tactical objectives that need to be used to achieve your social media goals.

It covers off:

• Blogs & Blogging

• Social Networks

• Microblogging (Twitter)

• Social PR

• Widgets

• Peer to Peer Social Sharing Apps

• Blog Commenting / Q&A Sites

• Online Videos

• Photo Sharing

• Podcasting

• Presentation Sharing

Each section guides you through what to consider, what your short term objectives are and what your key metrics are. We give you examples but everything can be customized.

You can keep or delete sections, and of course, you can always add your own in as well.

Benefits:

1. Increase inbound leads at a low cost

1. Expand reach of thought leadership content

1. Engage and excite influencers

1. Better understand, identify and engage potential buyers

1. Improve customer service and satisfaction

1. Enhance outbound campaign programme effectiveness

When to use:

Whether a new business or existing business, it is likely that having a social presence and using social media will; help your business grow. This is a great template to use for new businesses or existing businesses. Whether an e-commerce business or service business or really any type of business, having a solid social media strategy and plan in place is always recommended.

How to use:
The guide is self explanatory and will tell you what to consider, and what metrics you should be thinking about.

If you would like an expert to help you complete a social media strategy and plan, contact us today! info@imari.com.au